Lilly Law Firm
A clearer identity and website for a legal practice
Lilly Law Firm had outgrown a website that no longer reflected the quality of the practice behind it. Stillmark brought identity, content, and web design together to give the firm a clearer, more credible digital presence.
Services
- Identity and logo design
- content strategy and copywriting
- information architecture
- web design
- WordPress customization
- photography and image selection
- contact and email setup
The challenge
The previous site included practice-area information and contact details, but much of it sat within dense homepage copy. Navigation emphasized attorneys and testimonials, leaving the firm’s services less visible. The redesign needed to bring that expertise forward while preserving a sense of the people behind it.
Identity and website as one system
Stillmark developed the identity alongside the website rather than treating the logo as an isolated deliverable. Early exploration tested several visual directions before the work narrowed to a more distinctive mark rooted in legal symbolism and classical structure. The selected symbol and wordmark were refined alongside a blue-and-gold palette. Stillmark carried the resulting visual system through the site’s typography, imagery, layouts, and hierarchy.
Making the firm’s expertise clear
Stillmark rewrote and organized the content so the firm’s practice areas became easier to find and understand. Practice areas now appear on the homepage, with fuller detail available on the Services page. FAQs address common questions, while contact options remain available throughout the site.
The finished experience
Stillmark carried the new identity and content into a responsive site that connects practice areas, attorney profiles, and FAQs with clear paths to contact by form, email, or phone. Inquiries have come through the site’s form and email channels.
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